Amazon is hands down the biggest fish in the sea when it comes to online retail. The ecommerce behemoth captured over 43 percent of US digital commerce revenue in 2017, a 5 percent increase in
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Moving Your Ecommerce Site to a New Domain: Avoiding Traffic Loss
Moving from one URL ‘address’ to another in cyberspace avoids many of the perils of a brick and mortar move – no risk of strained muscles or broken glassware – but it comes with its own set of
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Your Online Competitors May Not Be Who You Think They Are
Competitor research – learning about the businesses trying to capture the same customers and market as your company – is an invaluable part of developing your ecommerce success strategy.
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Find New Customers with Facebook “Lookalikes”
Wouldn’t it be great if you could clone your best customers? Thanks to Facebook’s lookalike audiences, you practically can. Lookalike audiences enable you to build lists of new prospects who
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Expanding Your Product Line & Segmenting Your Market with Keyword Research
There’s never been a better time to be in the ecommerce space. A 2017 study by Square and BigCommerce shows that ecommerce is growing 23% year over year. eMarketer forecasts ecommerce sales of $4
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