It’s natural to spend a good portion of your SEO resources pushing individual product pages to the top of Google. As important as this is, you don’t want to overlook the many collection pages that make up your ecommerce website. With the right strategy, you can move your collection pages to the first page of
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If demand for your products spikes during the holidays, you have an opportunity to drive revenue with holiday SEO. The sooner you start planning your holiday SEO strategy and publishing content, the more holiday traffic you will get from search engines. The holiday SEO planning process involves thoughtful keyword research, creating optimized content for the
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