Many Shopify merchants make the mistake of overly focusing on their product pages when doing Shopify SEO. And while product pages are absolutely the backbone of an eCommerce website, collection
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eCommerce
Create Better SEO Meta Descriptions for Your Ecommerce Website
What is the first thing you see when reviewing a Google search engine results page? Do your eyes immediately focus on the title of each page? What about the URL? How about the meta description?
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eCommerce Site Migration: How to Migrate Your eCommerce Website to a New Domain & Avoid Traffic Loss
Moving from one URL ‘address’ to another in cyberspace avoids many of the perils of a brick and mortar move – no risk of strained muscles or broken glassware – but it comes with its own set of
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SEO Branding: How To Unify Branding and SEO Efforts
There’s an ongoing feud in the eCommerce digital marketing world. It’s the battle of creativity vs. data-driven decision-making. And it’s being fought by brand marketers and SEO strategists. The
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A Quick Guide to SEO for eCommerce Category Pages
We’ve observed that eCommerce websites usually spend a good portion of their SEO resources pushing individual product pages to the top of Google. As important as this is, you don’t want to
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