What We Do
We focus on delivering services with quantifiable results. Instead of 12 month minimum contract, our contract extensions are based on results.
Increase organic search traffic.
Search engines are constantly changing. At Fire&Spark, we embrace the challenge of staying ahead of the rapidly evolving search engine industry. Our experienced team will craft a proactive strategy, centered around your brand, that responds to changes in search engine algorithms and evolving search trends.
Build a profitable social media ad campaign.
Social media advertising can be a critical component of your brand’s online marketing strategy. Fire&Spark leverages our proprietary keyword targeting methodology and audience segmentation tools for improved results on Facebook, Instagram, Twitter, Pinterest and other social platforms.
Micro-targeting based on search intent.
With a focus on keyword targeting, custom analytics and continuous improvement, Fire&Spark will deliver results for AdWords shopping ads, text ads and remarketing campaigns across Google’s advertising network.
Website content can reinforce your brand, strengthen your SEO and compel your customer to purchase. We build custom content, including highly targeted, audience-specific content, and promote it through our relationships with influencers to drive organic search traffic and generate sales.
We connect sales data to marketing channels by identifying the right KPIs, integrating analytics systems and visualizing the results. This analysis will help optimize your marketing program, including cross-channel measurement, advanced attribution techniques and spend allocation.
Conversion Rate Optimization (CRO)
We integrate customer insights with analytics to increase conversions and consistently generate more sales. We start by establishing baseline conversion goals, by marketing channel, based on industry benchmarks. Then, we execute our CRO methodology, including messaging, abandoned cart recovery and checkout process optimization.
Data-driven Email Marketing
We take a data-driven approach to email marketing. On-going focused campaigns for interested, engaged and lapsed customers will increase the value of your email channel. Your campaign will include analytics setup, deliverability optimization to avoid spam filters and copywriting to target your audience.
Monthly retainers – Our monthly marketing retainers start at $2,500 – $4,500 per month for one or two channels. A monthly marketing retainer for an integrated strategy, custom project or multi-language, multi-website project will typically cost between $5k – $15k per month.
One-time projects – Custom projects, account audits and analytics implementations start at $10k – $40k, depending on the scope. Larger projects that involve multiple websites, multiple languages, multiple channels or creative development are typically in the range of $60k – $120k.
If you are interested in exploring whether we are a fit to help you, let’s talk. We can recommend the right pricing options for you.