How do you craft a digital marketing strategy for unprecedented times? Your market is shifting rapidly as the world emerges from COVID-19, and your competitors are adapting their marketing in real-time. Pre-COVID digital marketing techniques will not be enough to outperform your competitors and grow your revenue. You will need to update your strategies to stay ahead.
As a follow on to our previous last two successful Ecommerce Summits, Fire&Spark is proud to present our third Summit: Emerging from the Crisis: Essential Ecommerce Marketing Strategies. Join us on June 17th at 1:30PM ET. During this webinar our four ecommerce experts will give you the tools and resources needed to pivot and grow your brand during this uncertain time.
Each of our four speakers will provide ten-minute data-filled presentations, followed by a Q&A.
- Dale Bertrand, founder and president of Fire&Spark, discusses how you can get the most out of your agency relationships to maximize your marketing investments during this time of change.
- Jake Cohen, director of product at Klaviyo, will provide insights into the results of the COVID-19 Ecommerce Market Pulse Survey to help you understand how the market has changed to better inform your brand’s response.
- Kristen Bryant, Wistia strategic partnerships expert, will provide specific strategic advice on how you can use video and other episodic content to differentiate your brand from competitors.
- Richard Emanuel, founder and director at Parkfield, will dive into the details, giving you five ways to increase organic revenue through conversion rate optimization.
Pivoting your marketing is essential to growth in an uncertain market. Fire&Spark has direct experience in helping ecommerce brands succeed despite the COVID-19 crisis, and we together with our partners are here to provide you with the information you need to achieve results.